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Leavened Announces New ConfigAI Feature

Leavened is proud to introduce a new feature within its MMM (marketing mix model) platform that accelerates Leavened’s already rapid insight analytics — ConfigAI.

TV Needs a Channel-Agnostic Measurement Strategy

Instead of finding different ways to measure modern TV buys, marketers should look to a single solution that can accurately measure cross-channel media impacts.

Leavened Hires New President

Leavened, a leading marketing measurement technology company, is proud to announce Adam Rodgers as President. In his new role, Rodgers will oversee Leavened’s operations and development, and spearhead the company’s growth in the marketing analytics space.